Listing Services

Are you looking for a real estate agent to list your home in Williamsburg, Virginia?

If so, this page was created for prospective sellers in Williamsburg, Virginia to see the various real estate services I offer as a real estate agent.

Below you will see various statistics associated with the nine specific marketing services I offer.

Therefore, you will hopefully see the value these services can provide.

However, selecting every service to be used in the effort to sell your home may not be necessary.

The services listed below are a clear indication as to why home sellers in Williamsburg, Virginia should hire a full-service real estate agent like myself!

Real Estate Services

Are You Ready to Buy or Sell?

Photography

When looking for a real estate agent in Williamsburg, Virginia, home sellers should make sure a good photographer will be selected.

According to the National Association of Realtors® 2019 Profile of Home Buyers and Sellers, 87% of buyers found photography helpful.

Another 85% found detailed information on the property to be very helpful as well.

The first way prospective buyers can make a judgment on your home is based upon the quality of the photography.

Good photos are your first line of defense against the competition within the marketplace.

Below are a few pictures of Carrie and Nick Spencer’s company 360 Tour Designs of Coastal Virginia.

A living room filled with furniture on top of a hard wood floor

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A bedroom with a large bed in a room

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A kitchen with a dining room table

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A large body of water

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A large brick building with green grass in front of a house

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Videography

If you’re a home seller in Williamsburg, Virginia, you may become enticed by the positive results with video marketing.

It has been proven that videos attract 300% more traffic through nurturing leads.

Listings with video receive 403% more inquiries about the home versus listings without video.

An overall 85% of buyers and sellers would rather work with an agent that uses real estate videos as a part of their marketing strategy.

Before deciding upon their location of choice, 86% of homebuyers use video to research a particular community

Lastly, 70% of homebuyers watch video tours while shopping for a home.

Source: Biteable – Real Estate video marketing statistics: the numbers

Below is a video completed by Mr. and Mrs. Spencer’s family-owned business, 360 Tour Designs of Coastal Virginia.

360 Tour Designs of Coastal Virginia

3D Walkthrough

According to Matterport’s industry stats, millennials make up 35% of the market as homebuyers.

With that being said, millennials demand more engaging, interactive, and mobile-ready content from real estate agents.

At anywhere, at any time, a prospective home buyer can virtually walk through your house without any disturbance.

To narrow down property results, 89% of buyers across all demographics increasingly turn to the internet while searching for a home.

Below is a demonstration of how 3D walkthroughs are used by prospective home buyers.

360 Tour Designs of Coastal Virginia

Traditional or Virtual Staging

Going the Traditional Route

As I mentioned in my article titled 8 Steps of the Home Selling Process, 83% of prospective buyers stated staging makes it easier to visualize the property as their future home.

Although traditional staging can be a bit pricy, the good news is home sellers do not need to furnish every room.

Typically, the family room and dining area are the two most important parts of the home to stage.

However, it is not uncommon to see the master bedroom staged as well.

This service is only recommended if home sellers plan to move out of the home before selling.

Staging your home as a real estate agent in Williamsburg, Virginia.
Image by Douglas Sheppard on Unsplash

What About Virtual Staging?

Virtual staging is a much cheaper-yet just as effective alternative to traditional staging.

If you’re a home seller in Williamsburg, Virginia, and plan to vacate your home while on the market, this may be your best choice.

Here are six statistics by LCP-360.

  • Virtual staging cost 97% less than traditional staging
  • The enhanced technology of virtual staging allows for it to look 100% real.
  • Increases the likelihood of your home selling faster.
  • The average ROI is 586%.
  • Most prospective homebuyers make a judgment within 7-10 seconds after viewing.
  • 100% creative freedom.

However, the trade-off with virtual staging is the fact that when a prospective buyer physically tours the home, they may lose the visualization they once had.

Why?

Because the furniture isn’t physically there.

Although, as a real estate agent in Williamsburg, Virginia, I don’t believe that one simple drawback should discourage home sellers from using virtual staging.

Custom Marketing Prints

This marketing service consists of the more traditional methods of marketing a home for sale.

Custom marketing prints could be postcards, flyers, brochures, etc.

Even in today’s age of modernized technology, some of these methods are still proven to be effective.

For example, mailing out postcards around the neighborhood is still a good way to advertise an open house.

As far as newspaper and magazine ads are concerned, those days are over.

Social Media Marketing

As a real estate agent in Williamsburg, Virginia, social media marketing is highly recommended.
Image by Juned Alam from Pixabay

According to Backlinko, there are 3.81 billion active social media users worldwide.

That is a staggering 63% of the world’s population over the age of 13.

If you think social media is only for the young guys and gals, think again.

Sprout Social stated users 65 and older are the fastest-growing group on Facebook.

With Williamsburg, Virginia being a desirable place for retirees to move, this is excellent news for home sellers.

To continue with the statistics, 98% of older millennials perform an online search while shopping for a home.

Only 89% of older boomers and 72% of the silent generation perform an online search.

Source: National Association of Realtors®

Vender Network

Homeowners will need venders.
Image by Mohamed Hassan from Pixabay

As a real estate agent in Williamsburg, Virginia, I can tell you firsthand repairs will need to be done.

This is where my network of vendors will be put to work.

During the closing process, home sellers will need a title attorney or a title agent.

Buyer’s and bank appraisers will more than likely request repairs to be done to move forward with the sale of the home.

It can be as simple and easy as me referring a couple of professionals to you or directly contacting them to get the job done.

Negotiating

Negotiating as a real estate agent in Williamsburg, Virginia.
Image by Gerd Altmann from Pixabay

As your real estate agent, the goals of my clients automatically become my goals.

The results of a good negotiator and a poor negotiator could mean thousands of dollars either lost or gained between buyers and sellers.

While serving my clients in Williamsburg, Virginia, my goal is to make sure both parties of the transaction are treated fairly and honestly.

Just about anything within reason can be negotiated.

Scheduling & Conforming Showings

Showings as a real estate agent in Williamsburg, Virginia.
Image by Are You Ready to Sell or Buy?
As a real estate agent in Williamsburg, Virginia, I would love to assist buyers and sellers.
Image by Fabianne Sibbio from Pixabay

Now that you know about the services I offer as a real estate agent in Williamsburg, Virginia, the decision to move forward is all up to you!

Keep in mind that I am not one to pressure a home buyer or seller into choosing me as their agent.

It’s very important to judge a person based upon their knowledge, vibe, and overall respect to build trust.

A house is the single biggest investment one will ever make in their lifetime.

The last thing I would want is for someone to feel uncomfortable with their real estate agent of choice.

Many great long-lasting relationships are created between home sellers, buyers, and real estate agents who assisted with the sale or purchase of their home.

Rather you’re a consumer, seller, or professional of real estate, this is a relationship business from every angle.

For more information on who I am, head over to the About Me page.

Feel free to contact me at (757) 206-3773 or email me at marlon.thomas@kw.com if you have any questions.

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